Friday, 4 December 2015

Charlotte Tilbury Covent Garden Store

I couldn't contain my excitement when I found out my favorite makeup artist, and founder of the eponymous cosmetics empire, Charlotte Tilbury was opening her very own standalone store. Up until now her range has only been available online and in big department stores like Selfridges and Fenwick - but a whole shop dedicated entirely to her incredible products? It sounded like heaven to me.

Located on James Street in Covent Garden, her flagship store is one of the most extravagant places I've ever visited. It gave me some serious interior decor envy... Charlotte has pretty much created the beauty boudoir of every girl's dreams! It's a rock n' roll paradise fused with the glamour of Art Deco and the lavish indulgence of Old Hollywood. Think rose gold everything, palm tree chandeliers and light-up mirrors.

Upstairs you'll find her entire range, on counters dedicated to different products. Want to try anything out? Her Team Tilbury makeup artists are on hand to offer free 15 minute makeovers! One of the coolest things about the store is how technologically advanced it all is. There are huge screens showing her video trailers and images from her social media channels, plus you can check out anywhere in the store using their nifty iPad tills.

Downstairs is where the magic really happens! You can book special 2-hour makeup appointments for £100, redeemable against product purchases. There are 7 vintage vanity tables, a sumptuous champagne bar and a plush velvet love seat - so you can relax in some serious style while you get beautified.

I was lucky enough to be invited along to the press launch last week, hosted by Charlotte Tilbury herself, and have the Golden Goddess look applied by one of her talented makeup artists. She also gave us a sneak preview of the brand's upcoming skincare launches - the Magic Night Cream and Magic Eye Rescue. I'm trialling them at the moment and will post a full review very soon... I can reveal now that they are incredible (plus how cute is that little lipstick biscuit?!)
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